Syntax: Logo Name - Campaign ID ( If available in email subject Or take Quarter like Q1,Q2,Q3,Q4) - Language Code - Link number

For Example : AWS-1234-EN-1

Check your created URL name here for EnterpriseTalk.
Check your created URL name here for TCO.

1. To select the logo, first read the mail carefully.


2. Check if there are any requirements available for a logo. If yes, then go with the requirement.


3. If there are no requirements regarding the logo, then check the mail subject.


4. If there is no reference to the logo in the mail subject, then check the asset and find the logo on the asset.

1. To make a template selection, first read the mail carefully.


2. According to the campaign type and its language, you will choose the template here.

1. Whitepaper
   A whitepaper is a concise, authoritative document that presents information, research, or solutions on a specific topic, often written by experts to educate and inform readers.
   For Example : PDF
   
   
2. Infographic
   An infographic is a visual representation of information, data, or knowledge designed to convey complex ideas in a clear and engaging format, using a combination of visuals, charts, and concise text for quick understanding.
   For Example : External Link, Gartner link
   
   
3. Webinar
   A webinar is a live, online presentation, seminar, or workshop conducted over the internet, allowing participants to interact, ask questions, and receive information or training from a presenter in real-time.
   For Example : mp4 videos, future webinar, Ondemand Webinar
   
   
4. Podcast
   A podcast is a series of digital audio available for streaming or download, covering diverse topics and accessible on-demand through computers or mobile devices.
   For Example : Podcast File (mp3)

The campaign page flow for Whitepaper
EDM Page Landing Page Sendmail Page Whitepaper or PDF.

The campaign page flow for Infographic
EDM Page Landing page Sendmail Page Infographic Link.

The campaign page flow for Webinar
EDM Page Landing Page Sendmail Page Thankyou Page.

The name goes as per campaign resource type or asset type.

1. If the asset is Whitepaper, the landing page button name is 'Download Now!'.


2. If the asset is Infographic, the landing page button name is 'View Now!'.


3. If the asset is Podcast, the landing page button name is 'Listen Now!'.


4. If the asset is Webinar, the landing page button name is 'Watch Now!'.

Single Touch: In this typical campaign, users fill out a form to access an asset.

Double Touch: Users directly gain access to the asset without having to fill out a form.

Single Opt-in: This is a straightforward campaign. Users simply fill out the form and gain access to the asset.

Double Opt-in: When user submit the form, user will be redirected to a Thank You page. User will receive an email with access to the asset, and once user open it, users information will be saved in the database.

First Name*
Last Name*
Corporate Email*
Telephone*
Country*
Company Name*
Company Size*
State*
City*
Address*
Postal Code*
Industry*
Job Title* - Open Textfield

First Name*
Last Name*
Corporate Email*
Telephone*
Country*
Company Name*
Company Size*
State*
City*
Address*
Postal Code*
Industry*
Job Title* - Dropdown

First Name*
Last Name*
Business Email*
Phone Number*
Country*
Company Name*
State*
City*
Street Address*
Zip Code*
Job Title*
Job Function*
Employer *

First Name*
Last Name*
Email Address*
Job Title*
Organization*
Business Phone*
Type of Government*
Address*
City*
State*
Zip*
Country*

Advertising/Media/Publishing
Aerospace and Aviation
Agriculture and Forestry
Automotive
Banking/Accounting/Financial
Computer and Technology
Education and Training
Engineering and Construction
Entertainment/Travel/Hospitality
Food and Beverage
Government and Public Administration
Healthcare
Insurance
Legal Solutions
Manufacturing
Marketing
Non profit Organizations
Pharmaceutical
Public Relations
Real Estate
Retail and Wholesale
Scientific
Telecommunications
Transportation and Shipping
Utilities
VAR/VAD/System Integrator
Other - When the user clicks on other option, the open text field will be displayed.

Director of Operations
Director of Finance
Purchasing Director
Procurement Director
IT Director
Technology Director
Director of Reservations
Director of Loyalty
Director Cargo
VP of Operations
VP of Finance
VP of Director
Procurement Vice President
VP IT
Technology VP
VP of Reservations
VP of Loyalty
VP of Cargo
Head of Operations
Chief Operations Officer
Head of Customer Loyalty
Chief Customer Loyalty Officer
Head of Reservations
Chief Reservations Officer
Head of Finance
Chief Finance Officer
Head of Purchasing
Head of Procurement
Chief Purchasing Officer
Chief Procurement Officer
Head of Information Technology
Chief Technology Officer
Head of Cargo
Chief Cargo Officer
Other - When the user clicks on other option, the open text field will be displayed.

Agency Leadership
Business & Operations
Communications & Marketing
Financial/Contract Management
Human Resource Management
Technology Management
Other

Federal Government
State/Local Government
Private Sector
Government Contractor
Department of Defense (Civilian)
Department of Defense (Military)
Retired
Academia
Media
Non-Profit

For Watchmen EY we use GovExec360 Logo and Watchmen JG we use GovExec Logo.

1-99
100-499
500-999
1,000-4,999
5,000-9,999
10,000+

Opt-In I :
I would like to receive information from suppliers sponsoring this content and willing to share the information above with Enterprisetalk.

Opt-In II :
By checking this box, I agree that EnterpriseTalk can share my data with Partners so that Partners can contact me by email or phone and provide more information about this content.

Opt-In I :
I would like to receive information from suppliers sponsoring this content and willing to share the information above with Enterprisetalk.

Opt-In II :
By checking this box, I agree that EnterpriseTalk can share my data with Partners so that Partners can contact me by email or phone and provide more information about this content.

Opt-In :
Any information you supply is subject to our partner's privacy policy. In order to provide you with this free content, EnterpriseTalk and our partner may share this registration information and other information you have provided to them with content sponsors.

Opt-In :
By checking this box, you agree that your personal data may be shared with our content provider vendor name and their affiliates vendor name for the purposes of communicating their relevant services and events. Details on the processing of your personal data for marketing purposes by vendor name are described in the vendor name Privacy Statement.

Click here to Unsubscribe | EnterpriseTalk Privacy Policy | Do Not Sell My Information

Click here to Unsubscribe | EnterpriseTalk Privacy Policy | Do Not Sell My Information

Syntax

© 2024 Biz-Tech-Insights | Click here to unsubscribe | Biz-Tech-Insights Privacy Policy

© 2024 Biz-Tech-Insights | Click here to unsubscribe | Biz-Tech-Insights Privacy Policy

1. Open TCO MSFT directory in server.


2. Select the year & quarter for which you’re creating the campaign.


3. Then select the country from the list of folders


4. And then the language for which you’re creating the campaign.


5. If the country folder or the language folder doesn’t already exist then create it.


6. Create a folder inside the language directory and name it by the title of your campaign. Add “-” instead of spaces.

• Name the edm files as “edm.html”, sendmail file as “sendmail.php”, landing file as “index.php”.


• Asset and Cover Image can be named by your choice. Example: image.png, asset.pdf

Syntax

• Step 1 : Read the mail carefully and understand the requirements.


• Step 2 : Check the link name as per the requirements, like the logo, campaign ID, language code, etc.


• Step 3 : Check the logo as per the requirements.


• Step 4 : Check the title and abstract according to the given.


• Step 5 : Check form fields as per campaign type.


• Step 6 : Check for additional requirements that are available. If requirements are available, then check as per them.


• Step 7 : Check opt-in.


• Step 8 : Check Button as per asset type. like Download Now, View Now, etc.


• Step 9 : Check that the form fields are validated.


• Step 10 : Fill out the form and check the mail.


• Step 11 : Check data on the resource publisher page.


• Step 11 : Check the footer.

When the user clicks on the submit button without checking any checkboxes, it must show an error for the required field. (If the requirement for the checkbox is required.) The user must check at least one checkbox to proceed.

1. When users click on the submit button without passing the email & hitting the enter,It must show an error in the required field.


2. First go to temp mail website.


3. Copy email from above link and paste into the email field.


4. Check how many char accepted after dot(.).It must be accepted at least two char.e.g (Email@.in)

1. First go to temp mail website.


2. Copy email from the temp mail and paste into the email field.


3. Press the enter button and go to the temp mail page.


4. Now check the content on email like its text, firstname value, asset title, email sender name, asset link, etc.


5. Take a reference from the below screenshots.


For EnterpriseTalk Reference



For TCO Reference

Opt-In I :
I would like to receive information from suppliers sponsoring this content and willing to share the information above with Enterprisetalk.

Opt-In II :
By checking this box, I agree that EnterpriseTalk can share my data with Partners so that Partners can contact me by email or phone and provide more information about this content.

Opt-In I :
I would like to receive information from suppliers sponsoring this content and willing to share the information above with Enterprisetalk.

Opt-In II :
By checking this box, I agree that EnterpriseTalk can share my data with Partners so that Partners can contact me by email or phone and provide more information about this content.

Opt-In :
Any information you supply is subject to our partner's privacy policy. In order to provide you with this free content, EnterpriseTalk and our partner may share this registration information and other information you have provided to them with content sponsors.

Opt-In :
By checking this box, you agree that your personal data may be shared with our content provider vendor name and their affiliates vendor name for the purposes of communicating their relevant services and events. Details on the processing of your personal data for marketing purposes by vendor name are described in the vendor name Privacy Statement.

1. It can check the duplicate data[], values, & and + symbols.


2. It can also check footer address and year.

In values, we are not using & and + symbols. Instead, we convert into alphabets with values like and (&), plus (+).

If the client provides more than 50 job titles or industries, then we use the open text field.

Guten Tag #name,

Vielen Dank für Ihr Interesse am Whitepaper 'Titile' von Vendor name.
Sie können es hier herunterladen und in Ruhe lesen: Whitepaper Download!

Mit freundlichen Grüßen,
Ihre Teams von Enterprisetalk & Vendor name

Guten Tag Liza,

Vielen Dank für Ihr Interesse am Whitepaper 'Digital durchstarten - Finanzmanagement für KMU' von Qonto.
Sie können es hier herunterladen und in Ruhe lesen: Whitepaper Download!

Mit freundlichen Grüßen,
Ihre Teams von Enterprisetalk & Qonto

In the email subject line, the last word is 'Wish'. By identifying the word 'Wish', we can determine that this is a Business IQ campaign.

For Example : Crowdstrike Singapore Pte Ltd (Wish)

The "Digital Approach" zip file contains various resources, including an email link page. This email link page is designed for use in digital communications and typically includes HTML code and other elements to create an email template or a page linked to email functionalities.

The "TM Approach" zip file contains content that is used for sending email content. This may include email templates, HTML files, and other assets intended for email campaigns or communication.

I consent to the ascertainment, conversion, utilisation and dissemination of the data I have entered into this registration form. The B2B Media Group GmbH and originator/sponsor of the document may use my contact data for the purpose of B2B marketing (via e-mail, phone, display and postal) until such time as I withdraw my consent.

My agreement to the company and our partner can be revoked at any time via Unsubscribe Link below: Unsubscribe.

• Is the opt-in checkbox unchecked by default?
• Are all fields labeled as mandatory in the lead form? (First, Last, Email, Phone, Title, Company, Region/State)
• Does the lead form block the user from submitting an incomplete lead form?
• Are all custom questions present with appropriate answer options?
• When submitting the lead, is the user given the correct asset?
• (For Germany/Austria) For double opt-in, are users receiving a follow-up double opt-in email? Confirm
• Is the image correct and is it in the right language?
• Does the imagery look blurry or distorted?
• Are the logos correct/blurry and updated?
• Is the client's privacy policy clearly listed near the opt-in? (Make sure the privacy policy is in-language)
• Please do not use Subheaders
• Bulleted list should NOT be Bolded. They will be bolded on the example landing pages but content syn partners need to be
• all unbolded.
• Does the abstract copy that was provided, match the copy seen on the landing page and promotional material?
• CTA should match and be in ALL CAPS and spelled exactly like the source page
• Please keep font sizes/style and all formating consistent
• Check for spelling, punctuation, etc.
• When possible, move image to the bottom of the body copy. If the image needs to be at the top, try to reduce the size of
• the image
• Headers should be correct language
• No extra spaces between paragraphs, CTAs, and images
• Bold and style the header
• Gartner sourcing footnote push under the image and tighten line spacing
• Gartner legal copy needs to be italicized and smaller
• Mailer: Push footnote sourcing copy under the CTA button
• Landing Page: footnote sourcing copy under the image
• Make sure there is no periods, commas, semicolons, etc. after each bullet. If this is showing on the INFA pages, they can
• be removed on the content syndication pages.
• Infographic: As image might not be supplied, make sure image has asset title only. Can suggest snapshot for clear image
• Copy should be Black (not blue)
• Avoid repetitive copy in the form fill areas. Example: Don't write "Download Now" at the top and bottom; differentiate
• verbiage if absolutely needed ("Download Now" at the top and "Get white paper" at the bottom)
• When landing page and mailer are in-language, please make sure all language on page is translated. The only exception is
• analyst reports. Note: flag when client landing pages might have incorrect languages.
• Superscript "R" and "TM" for resource guides. This may appear as a larger "R" on the example pages but the mark should
• be smaller (®) and to the top right (superscripted)
• If adding language to the top of the mailer or landing page, be sure that the asset referenced matches the CTA (white
• paper, webinar, etc) and do not include exclamation points (Example: Download Now!)
• Vendor to confirm if links/URLs are updated with new edits (different from previously provided URL)